A single edited short video costs between 25 and 80 euros in Germany if the footage already exists. Add a shoot day and a full production day including editing lands at roughly 2,000 to 4,000 euros. At VadimYourEditor a Basic Shortform video costs 27 euros, a Business Shortform video 57 euros, and a Business Media Day starts at 2,150 euros.
The price comes down to three questions
Search for video pricing and you mostly find ranges from 500 to 15,000 euros. That helps nobody. It is more useful to break the price into three questions, because that is where it is actually decided.
- Is there footage already? If yes, you only pay for the edit. That is by far the biggest lever.
- How long will the video be? A 30 second clip and a 15 minute film differ by a factor of ten in editing time.
- How many videos do you need? The first clip always costs the most, because onboarding, alignment and finding the style happen once.
Prices when footage already exists
This is the most common case. You filmed on a phone or a camera, the material is there, the edit is missing. Prices are easy to compare here because the deliverable is clearly defined.
| Format | Length | Price per video | What is included |
|---|---|---|---|
| Basic Shortform | up to 2 minutes | €27 | Editing, subtitles, transitions, HD |
| Business Shortform | up to 2 minutes | €57 | Plus 4K, colour grading, audio mastering, AI B-roll |
| Longform | up to 20 minutes | €97 | Editing, subtitles, colour grading, audio mastering |
| Podcast | per episode | from €95 | Multi-camera editing, subtitles, audio mastering |
These prices apply in packages from ten videos upwards. That is not arbitrary: getting into your brand, tone and approval process happens once, whether it results in one video or thirty. From ten pieces on, that effort spreads sensibly.
Prices including a shoot
If no footage exists, a shoot day is added. You are not only paying for the hours on location but also for planning, travel, equipment and reviewing the material afterwards. A realistic frame for Germany:
| Scope | Filming | Output | Price |
|---|---|---|---|
| Photo shoot or short videos | up to 2 hours | up to 4 short videos or 120 photos | on request |
| Media Day S | up to 4 hours | up to 8 short videos or 240 photos | from €2,150 |
| Media Day M | up to 8 hours | up to 15 short videos or 4 long formats | on request |
| Media Day L and XL | 2 shoot days | up to 30 short videos or 8 long formats | on request |
The decisive factor with shoot days is the yield. One focused day produces material you can publish from for weeks. Measured per video, a media day therefore often works out cheaper than several small appointments.
What pushes the price up
Four things make a video more expensive, and three of them are avoidable.
- An unclear brief. If the purpose of the video is still being discussed during the edit, you get rounds nobody needed.
- Many approval loops. One feedback round is normal and usually included. From the third onwards it gets expensive, because every round reopens the edit.
- Poor raw footage. Shaky shots, clipped audio or missing cutaways cost more time in the edit than they saved during the shoot.
- Genuine special requests. Elaborate animation, voice talent, music licences or multilingual versions are extra work and should cost accordingly.
How to budget realistically
Work backwards. Not "what may a video cost" but "how many videos do I need over the next six months". Anyone who wants to stay visible on Instagram or LinkedIn needs two to four posts a week rather than one glossy film a year.
At two videos a week that is roughly 50 videos in half a year. With Basic Shortform you land at about 1,250 euros, with Business Shortform at about 2,700 euros. Compared with a single 8,000 euro image film that reaches nobody after three months, that is the far better calculation.
What does a single promo video cost?
If footage already exists, an edited short video costs between 25 and 80 euros in Germany. At VadimYourEditor a Basic Shortform video costs 27 euros and a Business Shortform video 57 euros, each within a package of ten videos or more.
What does a shoot day cost?
A Business Media Day including planning, filming on location, editing and delivery starts at 2,150 euros. The scope runs from two to sixteen hours across one or two days.
Why is there no single booking?
Getting into your brand, tone and approval process happens once, regardless of quantity. From ten videos onwards that effort spreads so the unit price stays fair. For AI videos the smallest quantity is five.
Are the prices shown final?
Yes. Prices on vadimyoureditor.de are final. Payment fees are already priced in and are not added on top.