AI-generated video works well in 2026 for short scenes without speaking people, for product environments, mood shots and cutaways. It works poorly for anything that needs recognisability: real staff, real rooms, real products in hand. At VadimYourEditor ten AI images currently cost 105 euros, ten AI videos up to 25 seconds cost 810 euros.
Where AI is genuinely good today
The honest answer to what AI video is good for is narrower than the marketing promises, but broader than sceptics believe.
- Cutaways. Short shots that fill a gap in the edit or illustrate a thought. Nobody notices the scene is not real, because it was meant illustratively anyway.
- Moods and environments. A kitchen in morning light, a construction site in the rain, an office from above. Such shots would be costly with a camera and cost almost nothing as AI material.
- Variants for ads. When ten versions of a motif need testing, AI is unbeatably fast.
- Product environments. Not the product itself, but the world around it.
Where it still fails
There are areas where AI is simply the wrong tool in 2026. Ignoring that produces material clients subconsciously distrust.
- Real people. As soon as a face has to speak and be recognisable, a camera is better. The results are technically impressive, but they do not feel like your team, because they are not.
- Your actual product. A generated product looks similar, not identical. For advertising meant to lead to a purchase, that is a problem.
- Long scenes. Most models generate a single reliable pass for only a few seconds at a time. Longer videos are built from several generations chained together, and it is at those seams that motion can briefly stutter or details can shift. That is why our AI videos stay at up to 25 seconds, not for pricing reasons but because the result stays reliably clean within that range.
- Text in the image. Lettering is still generated unreliably and has to be set in post.
Why post-production is part of it
Raw AI material is rarely finished. Colour, framing, pacing and transitions have to be adjusted so several clips feel like one coherent series rather than ten stills from ten different worlds.
That is the point where generated content separates from usable generated content. Enter a prompt and publish the result, and you get exactly the look everyone now recognises.
What it costs
| Service | Quantity | Price | Per item |
|---|---|---|---|
| AI Images | 10 | €105 | €10.50 |
| AI Images | 100 | €1,200 | €12 |
| Business AI Videos | 5 | €410 | €82 |
| Business AI Videos | 25 | €2,000 | €80 |
Prices include post-production and one feedback round. Comparing this with a shoot day only goes so far, because the two solve different jobs. The sensible move is combining them: real material for everything that needs trust, generated material for cutaways and environments.
A recommendation that has proven itself
Use AI where it stays invisible and the camera where people look closely. In practice that means faces, rooms and products real, everything in between generated.
This split lowers cost noticeably without the content feeling artificial. Doing it the other way round saves at the wrong end.
Can AI replace a camera crew?
For cutaways, moods and product environments, yes. For anything showing real people, real rooms or the actual product, no. Combining both is the most economical approach in practice.
How long can AI videos be?
Reliably up to 25 seconds. Longer videos are assembled from several generations chained together, and the risk of a visible seam rises at those transitions.
Can AI content be used for advertising?
Yes. AI-generated images and videos can be used for paid ads on Meta, Google and LinkedIn. Formats and aspect ratios can be adapted to the placement.
Will AI content match my brand?
Only with direction. Brand colours, fonts, tone and existing imagery have to feed into it, otherwise you get generic material that reads as AI.